Monthly Archives: September 2010

Put Down Your Phone & Drive!

Today is a historic day here in the Commonwealth – it is the beginning of a (hopefully) safer chapter in Massachusetts history.  Today – September 30, 2010 – is the first day of the ban on texting and driving.    It’s … Continue reading

Posted in Industry & Current Events | Tagged Ban on Texting While Driving, Don't Text and Drive, Jeff Larson, Massachusetts, Poll, Safe Roads Alliance, Safety, Safety Insurance | Leave a comment

The Secret

Herman Blume: What’s the secret, Max? Max Fischer: The secret? Herman Blume: Yeah, you seem to have it pretty figured out. Max Fischer: The secret, I don’t know… I guess you’ve just gotta find something you love to do and … Continue reading

Posted in Uncategorized | Tagged Apple, Apple I, brand, iPad, jay-z, King of Hip Hop, Michael O'Leary, Morrissey & Co., Morrissey & Company, NPR, pews research center, props, public relations, reputation, reputation management, rushmore, Ryanair, Steve Jobs, Steve Jobs presentations, technology, The Color Identifier, The Mozilla Seabird, venus mak, world's most admired company | 1 Comment

Performance Counts

“Well done is better than well said.”  –Benjamin Franklin Later this week, Inc. magazine will honor America’s fastest growing private companies over the past three years with a reception in Washington, DC. The Inc. 500 represents an especially impressive group, … Continue reading

Posted in Industry & Current Events | Tagged Andy Beal, Apple, Benjamin Franklin, Beyond Petroleum, BP, Carbonite, congratulations, Crowe Paradis Services, Cube3 Studio, fastest-growing, Food Should Taste Good, Forbes, Gazelle, Inc. 500, Inc. magazine, Loyalty Express, Massachusetts companies, performance, PlumChoice, private companies, rara avis, reputation, Reveal Imaging Technologies, | Leave a comment

The FDA and Social Media: A Primer

Several new studies show that social media is growing in importance for the health care industry, for both providers and consumers. The Mayo Clinic has even created a Center for Social Media to help “accelerate adoption of social media for health-related purposes.” … Continue reading

Posted in RC Tools | Tagged blogging, Charlie Kimball, diabetes, Facebook, FDA, FDASM, health care, Johnson & Johnson, Levemir, marketing, Morrissey & Company, Novo Nordisk, pharma, pharmaceuticals, RC tools, reputation, Social Media, Twitter | 2 Comments

Weekly Wrap-up 9/24/10

As we do every Friday, today we’ll take a retrospective look at the week’s reputational news – both good and bad.  Let’s start with some positive news; we can all use a little more positive news in our lives, right?  … Continue reading

Posted in Reputation Wrap-Up | Tagged commonwealth games, egg recall, Facebook, mark zuckerberg, Steve Jobs, Twitter | 2 Comments

Hard Tellin’ Not Knowin’: The Governor’s Race in Maine

If you are losing interest in the race for governor in Massachusetts, cast your eyes northward to Maine where four candidates squared off this morning in Portland for an environmental debate that was far more civilized than what we are accustomed … Continue reading

Posted in Industry & Current Events | Tagged Eliot Cutler, environmental policy, Governor's Race, Libby Mitchell, Maine, Paul LePage, Politics | 4 Comments

Tufts is Tough

Dear readers, today my props go to Tufts University. While some of my colleagues may not agree, I am impressed with its effort to refute The Daily Beast’s recent ranking as the country’s most dangerous school. HOGWASH! According to the … Continue reading

Posted in Reputation Props | Tagged Boston PR, Harvard, MIT, Most Dangerous Universities, Reputation communications, Smirnoff Tea Partay, The Daily Beast, The New Dork, Tufts University | Leave a comment

UGG Australia – Making Tracks

The cooler weather is upon us. I’m already starting to think about pulling out cashmere sweaters and down comforters, and what I’ll need to equip my family for outdoor fun and, let’s face it, simple survival in our cold native … Continue reading

Posted in Industry & Current Events | Tagged boots, oprah, Patagonia, UGG, UGG Australia, Vogue, Wall Street Journal | Leave a comment

Sometimes the Best Opportunities Are Right Under Your Nose

“Industry, perseverance, and frugality make fortune yield.” –Benjamin Franklin The economic recession changed the way we think and act. Emerging from the roaring years of the technology and real estate booms, society slowly lost a firm grip on economic reality. … Continue reading

Posted in RC Tools | Tagged advertising, Benjamin Franklin, CAPTCHA, digital advertising, frugality, Internet, reputation, solve media | Leave a comment

Sugarcoating Brands

Morrissey & Company CEO Peter Morrissey offered additional commentary on the recent news of the Corn Refiners Association’s efforts to change the name of high fructose corn syrup. Interviewed by Ernie Corrigan, the segment reviews other well-known renaming efforts and … Continue reading

Posted in Uncategorized | Tagged branding, Chilean sea bass, communications, corn sugar, high fructose corn syrup, KFC, Mahi Mahi, name, Peter Morrissey, reputation, Spam | Leave a comment