Monthly Archives: July 2011

Everything in Moderation Goes for the Internet Too

When I was foolish enough to smoke cigarettes, yet young enough to not be slowed by their effects, I never left the house without my pack of Kent ciggies — with the famous “Micronite Filter.  When you’re down to smoking … Continue reading

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Posted in Industry & Current Events | Tagged Internvetion, Kent, Mail Online, Mass Broadband 123 | Leave a comment

Walking the Beans and Climbing the Hills in Iowa

If you are thinking about running for President of the United States, you are going to have to spend some time here in Iowa to help you understand what folks here care about. In 1973, Des Moines Register writers Donald … Continue reading

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Posted in Uncategorized | Tagged 2012 presidential caucuses, biking, Des Moines Register, Iowa, Michele Bachmann, RAGBRAI | Leave a comment

Survey Says: Majority of Americans Afraid of Something Fearful

The rising heat over the national debt ceiling crisis is hotter than road tar in July, but NBC and the Wall Street Journal (WSJ) might have discovered a way to settle this impasse: Just ask the American public what it … Continue reading

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Posted in Industry & Current Events | Tagged Chicken Little, crisis communications, debt ceiling crisis, global warming, NBC WSJ poll, reputation, Tea Party | Leave a comment

From the M&Co Archives: A (Cool) Blast from The Past

Today, as I took the opportunity of a somewhat slower summer Friday to organize, I stumbled across an article Peter Morrissey had written for the Public Relations Strategist.  Its title: “CEO Reputations Are Based on Good Acts.” Its publication date: Summer … Continue reading

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Sweden, I Love You And You’re Bringing Us Spotify

Sweden, come on.  You were the most respected country in the world last year (Reputation Institute’s 2010 Country Reputation Study) and your progressive social model is world-renowned.  You’ve already given us H&M, IKEA, Ingrid Bergman, and the addictive Millennium trilogy.   … Continue reading

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The “P” in “PR” Stands for “Public” Relations

About a year ago, Ford Kanzler of Marketing/PR Savvy posted, “Content Marketing Has Been a Successful PR Strategy for Decades.” Ford essentially made the claim that Content Marketing is just a new way to describe what public relations professionals have … Continue reading

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Posted in Industry & Current Events | Tagged content marketing, Ford Kanzler, HubSpot, Junta42, Marketing/PR Savvy, Rebecca Lieb | 3 Comments

Customer Engagement: Rules to Live By

A mantra for us here at Morrissey & Company is:  “if we’re not talking to our clients, then another communications firm is.”  That’s why we’re passionate, and at times paranoid, about making sure that we always know what our clients … Continue reading

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Posted in RC Tools | Tagged customer engagement, Entrepreneurial Tightrope, Gladys Edmunds, Marketing Profs, Neicole Crepeau, Rebecca Gill, USA Today, Veronica Maria Jarski, Web Savvy Marketing | Leave a comment

Chevette Part Deux – A Significant Step Toward GM’s New-and-Improved Reputation

My husband regularly romanticizes his first car – a beat up old Chevette – and talks about the day when he’ll get another one and rebuild it in our driveway, or get one for our daughter when she turns 16. … Continue reading

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Posted in Uncategorized | Tagged Chevette, communications, GM, reputation, Sonic | Leave a comment

Brooklyn – The New Black

My mind is on two things on this lovely summer day; the beach and M&Co’s latest Mt. Vernon Report.  Just released today, the report takes a look at the factors that help shape and change the reputation of a city … Continue reading

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Posted in Uncategorized | Tagged adweek, brooklyn, California, destinations, Paris, reputation | Leave a comment

The Space Mantra – American Ingenuity and the Passing of an Era

In 1962, President John F. Kennedy spoke at Rice University and said the following: “We choose to go to the Moon in this decade and do the other things, not because they are easy, but because they are hard.” With … Continue reading

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Posted in Industry & Current Events | Tagged Atlantis, James Webb Space Telescope, JFK, John F. Kennedy, NASA, Space Shuttle, United States of America | 1 Comment