Monthly Archives: February 2012

Crisis Communications: 6 Simple Steps To Apologize

Posted on February 24, 2012 by Jim Barbagallo

Most crisis communications experts, like our own Peter Morrissey, will advise clients to say “you’re sorry” as soon as it has been realized an error has been committed.   While it seems like a common sense response to many of us, … Continue reading →

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Why ESPN Had to Fire Anthony Federico

Posted on February 23, 2012 by aimeecharest

There are few things in this world that get people riled up more than sports.  Sports can bring us together as easily as it can polarize.  For those of you that don’t follow basketball, the New York Knick’s point guard … Continue reading →

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Kodak’s (Unfortunate) Arrested Development

Posted on February 15, 2012 by aimeecharest

For many, the news that American photography pioneer Kodak had filed for bankruptcy last month came as a surprise.  Surprise or not, it was certainly a depressing announcement. Founded by George Eastman in 1880 (a high school dropout with big … Continue reading →

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Valentine’s Day: How Are You $pending It?

Posted on February 13, 2012 by Jim Barbagallo

This blog usually tackles subjects the team at Morrissey & Company is passionate about: public relations, social media, reputation communications, mobile marketing and media relations, among other related topics. But tomorrow it’s Valentine’s Day, so I’m throwing caution to the … Continue reading →

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Four Communication Keys for Bruins Goalie Tim Thomas

Posted on February 10, 2012 by Jim Barbagallo

I want in on the Tim Thomas brouhaha. Boston Bruins MVP goalie Tim Thomas is a superstar in the crease but not in front of microphones and TV cameras. If you haven’t heard, Thomas, for the second time in about … Continue reading →

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One tweet, free snacks: Pretzel Crisps delivers

Posted on February 6, 2012 by emilywienberg

Emily Wienberg is currently Morrissey & Company’s PR intern. She is a senior studying public relations at Boston University. When a company uses Twitter to give away free stuff, I’m instantly intrigued. Being a college student on a budget, I’m … Continue reading →

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Pass the Wings, the Dip and the “Second Screen”

Posted on February 3, 2012 by Jim Barbagallo

As recently as five years ago, the mobile phone was considered to be the “third screen” behind the TV and the PC.  While the mobile web was well on its way to ubiquity at the time, there were few mobile … Continue reading →

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