Author Archives: Doug

Perhaps there is a light at the end of the tunnel

(and what PR can do to help) Bloomberg reports that the number of job openings in the U.S.  rose by 225,000 in September, the most in a month for the last three years. That may not seem like a lot, … Continue reading

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10 Reasons PR Still Matters

Read the latest article by our Associate Doug Flora on Ragan.com: http://www.ragan.com/Main/Articles/43863.aspx

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McTV: The Burger Broadcast

McDonald’s, fast food giant known the world over for its Big Macs and fries, is now launching a surprising new element to their fast food experience at certain West Coast locations: McDonald’s Channel. According to The Los Angeles Times, this … Continue reading

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To Google+, or Not to Google+? The Social Media Waiting Game

The PR professional’s approach to social media is often a waiting game. Sure there were/are trailblazers, but most of the industry allowed early adopters to experiment with Facebook and Twitter before jumping into the fray… and with good reason. Why … Continue reading

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Facebook’s Obsession with Change (And Why it Matters)

Yesterday, my colleague Megan Page wrote about the current plight of Netflix. The company has rolled out a new business plan and reorganized its offerings, but has failed to effectively communicate the changes to a loyal, but lately confused customer … Continue reading

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Tablet Wars? Maybe

Apple is the undisputed king of the mobile space. Recent data suggests that, among the top players, Apple controls more than 66 percent of profits in the mobile space. As the proud owner of an Android-powered HTC Evo, this author … Continue reading

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Reputation Communication Tools: The Telephone

We are living in an age of nearly limitless outlets for communications. Just in the past few years, social media has risen to become one of our primary means of communicating (particularly in the public relations world), and it has … Continue reading

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The Space Mantra – American Ingenuity and the Passing of an Era

In 1962, President John F. Kennedy spoke at Rice University and said the following: “We choose to go to the Moon in this decade and do the other things, not because they are easy, but because they are hard.” With … Continue reading

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Our Public Private Lives

Recent events have brought the private lives of politicians to the forefront of our national conversation. First there was the shocking revelation that former Governor of California Arnold Schwarzenegger had fathered an illegitimate child while married to his now separated … Continue reading

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Stormclouds & Social Stock

Recent events have challenged our thinking on everything from social media to the cloud. Here are two headlines that have made us think, or think twice, about the most top of mind technology trends. Sony Issues Call the Cloud into … Continue reading

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