Author Archives: Jim Barbagallo

Facebook + Moderation = Happiness

If you work in public relations, you have little choice but to be on Facebook.  If you’re not, you’ll be conspicuous by your absence.  After all, social media is likely an increasingly important element in your company or clients’ communications … Continue reading

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Posted in Uncategorized | Tagged Facebook, Facebook burnout, Facebook for business, Facebook for public relations, public relations pros, Social Media, social media marketing | Leave a comment

The AOR Gravy Train Has Run out of Fuel

Digital Equipment Corporation — aka DEC or Digital — had close to 80 public relations agencies working on its behalf around the world by the mid 1990′s.  The tech giant’s global PR budget was extensive, but I don’t think anyone … Continue reading

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Posted in Uncategorized | Tagged AOR is dead, AT&T, DEC, Digital, Digital Equipment Corporation, HP, IMB, public relations AOR, Travelers Insurance, USC Annenberg Strategic Communication and Public Relations Center | Leave a comment

Why Digital-Only Newspapers Make Sense (but not for me)

Every once in a while I ponder cancelling my long running home delivery subscription to The Boston Globe, the “newspaper of record” in Massachusetts — and New England for that matter — and just go digital.  Time to read it … Continue reading

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Posted in Industry & Current Events | Tagged 24-hour news cycle, descktop PC, digital news, e-readers, home newsppaer delivery, laptop, mobile devices, Pew Research Center, public relations, smartphones, The Boston Globe | 1 Comment

A Case of Ready Fire Aim at SXSW?

I posted on Facebook earlier today that, “As the expression goes, this seems wrong on so many levels,” in a reference to the controversy surrounding Homeless Hotspots at the South by Southwest tech fest in Austin, Texas.  There appears to … Continue reading

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Posted in Industry & Current Events | Tagged austin, BBH Labs, Clarence Jones, creative solutions, Front Steps, homeless hotspots, public relations, South by Southwest, SXSW | Leave a comment

12 Blogs To Start The Work Day

Many others have done it before me, so I’m doing it today:  sharing with you some of the blogs I read because I think you may find several of them interesting, as I obviously do. The only way I can … Continue reading

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Posted in Industry & Current Events | Tagged Altucher Confidential, Both Sides of the Table, Chris Brogan, Get Rich Slowly, HubSpot, iMediaConnection, Joe Pulizzi, Joyce Newman, Man of the House, Mark Suster, My Yahoo, RSW/US, Social Media B2B, TechCrunch, The Content Marketing Revolution | 2 Comments

Crisis Communications: 6 Simple Steps To Apologize

Most crisis communications experts, like our own Peter Morrissey, will advise clients to say “you’re sorry” as soon as it has been realized an error has been committed.   While it seems like a common sense response to many of us, … Continue reading

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Posted in Industry & Current Events | Tagged Aimee Charest, Anthony Federico, apology, Brady Quinn, crisis communications, Denver Broncos, ESPN, Facebook, Jeremy Lin, Mark Byron, New York Knicks, Peter Morrissey, President Karzai, President Obama, Tim Tebow | 4 Comments

Valentine’s Day: How Are You $pending It?

This blog usually tackles subjects the team at Morrissey & Company is passionate about: public relations, social media, reputation communications, mobile marketing and media relations, among other related topics. But tomorrow it’s Valentine’s Day, so I’m throwing caution to the … Continue reading

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Posted in Industry & Current Events | Tagged AMC Loews, Four Burgers, Open Table, The Artist, The Boston Common Frog Pond, The Vow, Valentine's Day | 1 Comment

Four Communication Keys for Bruins Goalie Tim Thomas

I want in on the Tim Thomas brouhaha. Boston Bruins MVP goalie Tim Thomas is a superstar in the crease but not in front of microphones and TV cameras. If you haven’t heard, Thomas, for the second time in about … Continue reading

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Posted in Uncategorized | Tagged birth control, Boston Bruins, contraception, Facebook, Tim Thomas, Tim Thomas Facebook, Tim Thomas Facebook post, Tim Thomas refusal, White House | Leave a comment

Pass the Wings, the Dip and the “Second Screen”

As recently as five years ago, the mobile phone was considered to be the “third screen” behind the TV and the PC.  While the mobile web was well on its way to ubiquity at the time, there were few mobile … Continue reading

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Posted in Industry & Current Events | Tagged AP, Coca Cola, GoDaddy.com, New England Patriots, New York Giants, Nielsen, second screen, Super Bowl, third screen, Toyota | Leave a comment

Reputation Communications Cheers and Jeers

As usual, politicians, athletes and business leaders have given us a week full of opportunities to cheer or jeer their actions.  As a result, reputations have either advanced or have been damaged.  For some, the damage can be managed.  For … Continue reading

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Posted in Reputation Wrap-Up | Tagged Apple, Deval Patrick, iPad, iPhone, iPhone batter leak, Jeers to Jean-Claude Mas, John Boehner, P.I.P, President Obama, State of the Union, Tim Thomas | Leave a comment