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Author Archives: seanfindlen
Long Live the Mayor!
As some of you may know, tomorrow is this blogger’s final day on the job at Morrissey & Company and on the editorial staff of the critically-acclaimed blog, The Fosbury Flop. Now, aside from relinquishing my beat at The Flop, … Continue reading
Posted in Uncategorized
1 Comment
Is Groupon Wagging the Dog?
As I watched Super Bowl XLV this past Sunday, I mourned the absence of my beloved New England Patriots . In fact, so shrouded in black was I, that I contemplated just viewing Puppy Bowl VII on Animal Planet and then calling it … Continue reading
Posted in Reputation Props, Uncategorized
Tagged advertising, Animal Planet, Code of Ethics, commercials, conspiracy, controversy, creative, Doritos, ethics, Groupon, Kleenex, New England Patriots, outrage, Paul Gillin, PRSA, public relations, public trust, pug, Puppy Bowl VII, reputation, self-regulated, Super Bowl XLV, Tibet, Timothy Hutton, unregulated, visibility, wag the dog
2 Comments
Reputation Playlist & The Week That Was
So it’s the end of another week and I am tasked with the “reputation round-up.” There is plenty to cover this week: Reputation as a Champion: After 16 years as a dominating lefty in Major League Baseball, Andy Pettitte announced … Continue reading
Posted in Reputation Wrap-Up
Tagged Andy Pettitte, Bad Reputation, birthday, boxing, centennial, champion, Core Four, Denise La Salle, Devon Alexander, Dusty Springfield, gaffe, Georges Brassens, Gram Parsons, head butt, Joan Jett, John Cusack, Kenneth Cole, La Mauvaise Reputation, Little Anthony, Major League Baseball, New York Yankees, pitcher, playlist, postseason, President, record, reputation, retirement, Ronald Reagan, Sammy Hagar, The Byrds, The Ettes, The Great Communicator, The Imperials, Thin Lizzy, Timothy Bradley, unification match
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Steve Jobs: Reputation Asset or Risk?
One day after Apple CEO Steve Jobs announced his third medical leave in five years, the markets are aflutter with uncertainty for one of America’s most valuable companies. With a market capitalization north of $300 billion, Apple is a global icon … Continue reading
Posted in Industry & Current Events
Tagged Apple, asset, Bill Gates, BreakingViews, CEO, dungarees, genius, Howard Stern, Innovation, inventor, Investors Business Daily, iPad, iPhone, medical leave, Michelangelo, Microsoft, Mike Abramsky, predictability, progress, RBC Capital Markets, recovery, reputation, Reuters, risk, Robert Cyran, Steve Jobs, stock price, transition, value, visonary
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A Black Eye for the Greens?
Like the reputation business , being “green” is as much about action as it is words. Rhetoric unsupported by behavior is insincere. Behavior uninformed by thought and discussion is irresponsible. Authentic “green” action should begin with companies and consumers alike educating … Continue reading
Posted in Uncategorized
Tagged action, bags, brands, Carly Weeks, consumers, contamination, environment, Globe & Mail, green, hazard, health, landfills, lead, Lululemon Athletica, marketing, poisoning, recalls, reputation, retailers, reusable bags, rhetoric, Sears, shopping, stewardship, Sustainability, warnings, waste, Wegmans, Whole Foods, Winn-Dixie
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Massachusetts: A Reputation at the Vanguard
Even before the riotous beginnings of the United States when American colonists asserted independence from the English Crown, the Commonwealth of Massachusetts has been at the leading edge of our nation’s developments. Here’s a quick review: The pilgrims landed at Plymouth Rock … Continue reading
Posted in Reputation Props
Tagged African-American, America, American revolution, appointment, Arbella, Asian-American, Boston Globe, chief justice, city upon a hill, commonwealth, Deval Patrick, diversity, Fernande R.V. Duffly, Goodridge v. Dept. of Public Health, Governor, Harvard, history, Jim Crow, John Winthrop, leaders, Maine, marriage equality, Massachusetts, Massachusetts Supreme Judicial Court, Plymouth Rock, reputation, Roderick L. Ireland, shot heard round the world
1 Comment
Morrissey & Company Releases 2010 Year in Reputation
Although the stories differ from year to year, reputation always boils down to a handful of bedrock principles. Brands with healthy reputations adhere to the fundamentals of acting honestly and transparently. These actions cultivate trust, which serves as the foundation of … Continue reading
Posted in Industry & Current Events
Tagged 2010, 2011, banking, GM, issues, Morrissey & Company, Morrissey Reputation Review, prediction, reputation, retrospective, TARP, transparency, Trust
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Like Santa, Google Sees Us When We’re Sleeping and Knows When We’re Awake
I always thought that I just had to worry about Santa Claus watching my every move. No longer true. Now we have the federal government, Google and even WikiLeaks to monitor our every move, thought, and sentiment. Hell, Google even … Continue reading
Posted in Reputation Wrap-Up
Tagged 2010, Fosbury Flop, Google, Google Zeitgeist, Morrissey & Company, reputation, retrospective, search
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Can Brands Do Better by Doing Good?
In the latest episode of Rep Rap, Peter Morrissey and Ernie Corrigan tackle the issue of corporate citizenship. As organizations develop complex and formal corporate social responsibility (CSR) programs, Rep Rap asks whether brands really can do well by doing good. Is CSR … Continue reading