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Author Archives: shannonemullen
The Value of an Optimized Online Media Room
Today, public relations professionals work diligently to ensure that the process between drafting and communicating a story on behalf of their client is as seamless as possible. Now more than ever, PR professionals are leading reporters, bloggers, etc to client … Continue reading
Posted in RC Tools
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Tips of the Trade from Bay “Social” Village
Today’s reputation wrap up is a short compilation of all things social and digital that are making this reputation communications expert’s job more customer centric. From social search optimization to social reward, these companies are changing the way we interact … Continue reading
Posted in Reputation Props
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#SXSW Redux
By now you all know that the last two weeks have been dominated by Austin’s South by Southwest. The statistics to be exact: Image Courtesy of: RetailMeNot Can you think of any other “conference” that has branded itself better*? Channeling … Continue reading
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Facebook Wedges Netflix
With Warner Brothers Pictures’ announcement that it’s bringing “The Dark Knight”, the movie, to Facebook (making WB the first studio to offer movies directly on the social media website), the question on everyone’s mind is, “What about Netflix?” Facebook users … Continue reading
Posted in Industry & Current Events
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These are human rights. They are not negotiable.
Witnesses have used the power of video to document that Libyan leader Colonel Muammar Gadhafi, who Ronald Reagan once nicknamed the “mad dog” of the Middle East, has used aircraft, tanks and mercenaries to try to crush protests against his … Continue reading
Posted in Industry & Current Events
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Leading Off: Wednesday’s Edition of Props, Flops and Scrambled Thoughts
Coke Recipe Revealed. Kind of. Ira Glass from “This American Life” apparently “stumbled across a column in the Feb. 18, 1979, edition of the Atlanta-Journal Constitution, Coke’s hometown paper. There, ‘buried’ on page 2B was a photograph of a page … Continue reading
The Grand Canyon State: The Biggest Hole Arizona Didn’t Dig Themselves
Arizona Governor Jan Brewer is in a tough spot. Arguably one that she put herself in. On Tuesday, Governor Brewer spoke at the Tucson Convention Center where instead of the normal politics and policy, she asked her constituents to offer … Continue reading
Posted in Reputation Wrap-Up
Tagged Arizona, Arizona shooting, Governor Brewer, Grand Canyon, Reputation communications
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The Reputation of Innovation
I think we can all agree that we are saturated with the word “innovative.” BusinessWeek went as far as to say it’s dead. And with many overused words, the meaning fades with every miss application. According to LinkedIn, “innovative” is … Continue reading
Wind Energy in 2011: land-based, offshore, or no more
Land-based wind power development is a heavily debated topic, especially in Maine. As 2010 comes to a close, how will the reputation of wind energy change in 2011? The pro-wind Mainers, who once held 88 percent support according to a … Continue reading
Establishing Online Connections: M&Co. Web Footprint
As a new year approaches, just about every corporation is creating a strategic plan for 2011. At Morrissey & Company, part of that plan is answering the question, “How are we going to connect better?” Be it clients, students or … Continue reading
Posted in RC Tools
Tagged 2011, BBC, connecting, Facebook Connections, Morrissey & Co., Online Reputation Management, strategic planning
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