Comments for The Fosbury Flop http://thefosburyflop.com Rethinking Reputation Communications with Morrissey & Company Mon, 13 Feb 2012 16:57:45 +0000 hourly 1 http://wordpress.org/?v=3.3 Comment on Valentine’s Day: How Are You $pending It? by Emily Wienberg http://thefosburyflop.com/2012/02/13/valentines-day-how-are-you-pending-it/#comment-765 Emily Wienberg Mon, 13 Feb 2012 16:57:45 +0000 http://thefosburyflop.com/?p=4627#comment-765 I want a full report on Wednesday about The Vow. Bring your ticket so there's proof you saw it! I want a full report on Wednesday about The Vow. Bring your ticket so there’s proof you saw it!

]]> Comment on Irrefutible Rules of Executive Media Training by Jim Barbagallo http://thefosburyflop.com/2012/01/20/irrefutible-rules-of-executive-media-training/#comment-694 Jim Barbagallo Wed, 25 Jan 2012 15:37:22 +0000 http://thefosburyflop.com/?p=4578#comment-694 Good caution on the telephone interviews, Hal, especially since the vast majority of routine interviews are conducted over the telephone. Thanks for the insight. Good caution on the telephone interviews, Hal, especially since the vast majority of routine interviews are conducted over the telephone. Thanks for the insight.

]]> Comment on Irrefutible Rules of Executive Media Training by Hal Hart http://thefosburyflop.com/2012/01/20/irrefutible-rules-of-executive-media-training/#comment-692 Hal Hart Wed, 25 Jan 2012 14:15:11 +0000 http://thefosburyflop.com/?p=4578#comment-692 Jim gives you excellent advice, tips I used in my 20 years teaching spokesperson training. I might add two more suggestions: videotaping mock interviews is a must so the executive(s) can see what they look like and say (they can't deny saying it), and beware of telephone interviews with media (I'm more comfortable behind my desk) and more apt to give away the store because the exec feels he/she is in a "safe environment." Wrong perception. Great, Jim! Jim gives you excellent advice, tips I used in my 20 years teaching spokesperson training. I might add two more suggestions: videotaping mock interviews is a must so the executive(s) can see what they look like and say (they can’t deny saying it), and beware of telephone interviews with media (I’m more comfortable behind my desk) and more apt to give away the store because the exec feels he/she is in a “safe environment.” Wrong perception. Great, Jim!

]]> Comment on Stories Are the Single Most Powerful Weapon in a Brand’s Arsenal (video link) by Jim Barbagallo http://thefosburyflop.com/2012/01/18/stories-are-the-single-most-powerful-weapon-in-a-brands-arsenal-video-link/#comment-691 Jim Barbagallo Thu, 19 Jan 2012 03:57:27 +0000 http://thefosburyflop.com/?p=4571#comment-691 Yes, Chas, my wife and I were watching and laughed that Limmer didn't skip a beat when he talked about the "foothold." Pure honesty and passion for what he does. Yes, Chas, my wife and I were watching and laughed that Limmer didn’t skip a beat when he talked about the “foothold.” Pure honesty and passion for what he does.

]]> Comment on Stories Are the Single Most Powerful Weapon in a Brand’s Arsenal (video link) by Chas Kielt http://thefosburyflop.com/2012/01/18/stories-are-the-single-most-powerful-weapon-in-a-brands-arsenal-video-link/#comment-690 Chas Kielt Wed, 18 Jan 2012 23:35:45 +0000 http://thefosburyflop.com/?p=4571#comment-690 Nice story, Jim. And I mean that in a good way. I love the escape these slice-of-life regional TV news magazine features provide me. Chronicle on WCVB Boston had beeter be on for as long as I live here. I got a kick that Peter Limmer said without one hint of pun-ness that the boot business is "hard to get a foothold in." Nice story, Jim. And I mean that in a good way. I love the escape these slice-of-life regional TV news magazine features provide me. Chronicle on WCVB Boston had beeter be on for as long as I live here. I got a kick that Peter Limmer said without one hint of pun-ness that the boot business is “hard to get a foothold in.”

]]> Comment on Let’s Retire “Guru” and “Rock Star” from the Workplace Lexicon by Jim Barbagallo http://thefosburyflop.com/2011/12/28/lets-retire-guru-and-rock-star-from-the-workplace-lexicon/#comment-686 Jim Barbagallo Fri, 30 Dec 2011 18:02:27 +0000 http://thefosburyflop.com/?p=4539#comment-686 Thanks for your comment, Scott. I think much of the time, companies who are using "guru" in their job descriptions are appealing to the ego of the applicant. So if you think of yourself as a "presentation designer guru", then go for it. Good luck! Thanks for your comment, Scott. I think much of the time, companies who are using “guru” in their job descriptions are appealing to the ego of the applicant. So if you think of yourself as a “presentation designer guru”, then go for it. Good luck!

]]> Comment on Let’s Retire “Guru” and “Rock Star” from the Workplace Lexicon by scott d.s. young http://thefosburyflop.com/2011/12/28/lets-retire-guru-and-rock-star-from-the-workplace-lexicon/#comment-684 scott d.s. young Thu, 29 Dec 2011 20:22:15 +0000 http://thefosburyflop.com/?p=4539#comment-684 Interesting article. Also what got my attention was the "Monster Cable" blurb. This company just contacted me through LinkedIn and in their message they said they are looking for a Presentation Designer "Guru". Your right, "Guru" and "Rockstar" are so over used. Cheers, Scott Interesting article. Also what got my attention was the “Monster Cable” blurb. This company just contacted me through LinkedIn and in their message they said they are looking for a Presentation Designer “Guru”.

Your right, “Guru” and “Rockstar” are so over used.

Cheers,

Scott

]]> Comment on Public Relations’ Next Generation: Walking the Talk (video) by Emily Wienberg http://thefosburyflop.com/2011/12/06/public-relations-next-generation-walking-the-talk/#comment-660 Emily Wienberg Thu, 08 Dec 2011 16:52:58 +0000 http://thefosburyflop.com/?p=4459#comment-660 That's an excellent point, Chas. Professor Quigley even asked us about disintermediation on an exam! I agree with you Jim that his professional experience has helped enrich the classroom experience, with this discussion as a prime example. Here, two PR pros are discussing a concept that is also being talked about in the classroom. It's amazing to see just how important Professor Quigley's experience in the PR world has helped his courses and his students. That’s an excellent point, Chas. Professor Quigley even asked us about disintermediation on an exam! I agree with you Jim that his professional experience has helped enrich the classroom experience, with this discussion as a prime example. Here, two PR pros are discussing a concept that is also being talked about in the classroom. It’s amazing to see just how important Professor Quigley’s experience in the PR world has helped his courses and his students.

]]> Comment on Public Relations’ Next Generation: Walking the Talk (video) by Jim Barbagallo http://thefosburyflop.com/2011/12/06/public-relations-next-generation-walking-the-talk/#comment-654 Jim Barbagallo Tue, 06 Dec 2011 22:08:12 +0000 http://thefosburyflop.com/?p=4459#comment-654 Good point, Chas. We know many PR practitioners -- you and I among them -- who find that traditional and social media are most powerful when they work together. While consumers may want to hear directly from suppliers via social media, validation through "objective" traditional information sources will always be invaluable. Good point, Chas. We know many PR practitioners — you and I among them — who find that traditional and social media are most powerful when they work together. While consumers may want to hear directly from suppliers via social media, validation through “objective” traditional information sources will always be invaluable.

]]> Comment on Public Relations’ Next Generation: Walking the Talk (video) by Jim Barbagallo http://thefosburyflop.com/2011/12/06/public-relations-next-generation-walking-the-talk/#comment-653 Jim Barbagallo Tue, 06 Dec 2011 20:58:39 +0000 http://thefosburyflop.com/?p=4459#comment-653 Emily -- you are indeed fortunate to be studying under a professor such as Steve. I think one of the things that sets Steve apart from some other educators in our industry is that he worked in a PR agency for a number of years. So he is not only an instructor, but has hands-on experience as a practitioner. Having the two perspectives -- from inside and outside the classroom -- adds to the influence he has on his students. Emily — you are indeed fortunate to be studying under a professor such as Steve. I think one of the things that sets Steve apart from some other educators in our industry is that he worked in a PR agency for a number of years. So he is not only an instructor, but has hands-on experience as a practitioner. Having the two perspectives — from inside and outside the classroom — adds to the influence he has on his students.

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