Tag Archives: AT&T

The AOR Gravy Train Has Run out of Fuel

Digital Equipment Corporation — aka DEC or Digital — had close to 80 public relations agencies working on its behalf around the world by the mid 1990′s.  The tech giant’s global PR budget was extensive, but I don’t think anyone … Continue reading

Posted in Uncategorized | Tagged AOR is dead, AT&T, DEC, Digital, Digital Equipment Corporation, HP, IMB, public relations AOR, Travelers Insurance, USC Annenberg Strategic Communication and Public Relations Center | Leave a comment

Pinch to Zoom Is So 2010

April 6 won’t be just any Wednesday for me. It’s the day AT&T promises me a deep discount on a new smartphone. More importantly, though, it’s the day we’re helping to launch a new company, a company that makes an … Continue reading

Posted in Uncategorized | Tagged Apple, Apple iOS4, Apple iPhone 3G, AT&T, feature phone, Google, IDC, mobile web, smartphone | Leave a comment

Reputation Wrap-Up

Digital Dilemmas Recent telecommunications controversies have put the reputations of two global technology leaders to the test: Google and Research in Motion (RIM), the manufacturer of Blackberry smartphones. Here’s a quick rundown: Google: No Longer Neutral? Google has long been … Continue reading

Posted in Reputation Wrap-Up | Tagged AT&T, Blackberry, FCC, Google, Morrissey & Co., national security, net neutrality, Peter Morrissey, Reputation communications, reputation management, RIM, terrorism, Verizon | Leave a comment