Tag Archives: Netflix

Facebook’s Obsession with Change (And Why it Matters)

Yesterday, my colleague Megan Page wrote about the current plight of Netflix. The company has rolled out a new business plan and reorganized its offerings, but has failed to effectively communicate the changes to a loyal, but lately confused customer … Continue reading

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Keep an eye on your reputation, Netflix

Recently, a widely-used service made changes to their offerings, and then made even more changes, further confusing their already-confused customer base. Did someone say Facebook? Whoops, I meant Netflix? Last summer, Netflix informed members of a price increase, leading to … Continue reading

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Netflix: Differentiating in an Age of Digital Diversity

These days, if you want to watch a movie, you have hundreds more options than the local theater, Blockbuster, or HBO. There’s On Demand, Netflix, iTunes, Hulu, and Amazon Prime. There’s the Redbox at your grocery store. You can watch movies … Continue reading

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