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Tag Archives: public relations
Morrissey & Company Intern Emily Wienberg featured on Ragan’s PR Daily
For those that missed it, you can read our intern Emily Wienberg’s Ragan’s PR Daily blog on “Top 5 tips for PR interns—from an intern” here. An excerpt: “Eat lunch with your co-workers. It’s so simple, but many interns may … Continue reading
Posted in Uncategorized
Tagged Emily Wienberg, internship, mentor, PR Daily, public relations, Ragan.com
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Part II: MassChallenge’s Founder Advises Start-Ups to Focus Their Public Relations Efforts (video)
Recently, Akhil Nigam, founder of MassChallenge (MC), spoke with Morrissey & Company about how public relations (and an understanding of public relations) benefits early stage companies. In the first of two videos, Akhil discussed MassChallenge’s public relations efforts, including its … Continue reading
Why Digital-Only Newspapers Make Sense (but not for me)
Every once in a while I ponder cancelling my long running home delivery subscription to The Boston Globe, the “newspaper of record” in Massachusetts — and New England for that matter — and just go digital. Time to read it … Continue reading
A Case of Ready Fire Aim at SXSW?
I posted on Facebook earlier today that, “As the expression goes, this seems wrong on so many levels,” in a reference to the controversy surrounding Homeless Hotspots at the South by Southwest tech fest in Austin, Texas. There appears to … Continue reading
Six Essential Elements in a White Paper
A well-crafted white paper can position a company as a subject-matter expert and serve as a digital and print marketing tool. For example, one client had printed a white paper as an 8×10 brochure and used it effectively as a … Continue reading
Posted in Uncategorized
Tagged communications, marketing, public relations, sales, white paper
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Why Pay-for-Performance PR Agencies Can Hurt PR
Recently a marketing executive from Israel posted the following update on the “Technology PR, AR and Social Media” group on LinkedIn. Question: Looking to hire a PR firm in the U.S. but not able to go crazy with retainers. Does … Continue reading
Posted in Industry & Current Events
Tagged fee-for-service, measurement, pay-for performance, public relations, results
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Let’s Retire “Guru” and “Rock Star” from the Workplace Lexicon
If you’re in favor of blowing up “guru” and “rock star” in job descriptions or in reference to your employees and/or co-workers, then please help by retweeting this post. Yes, I admit that I’m also guilty of having used these … Continue reading
Public Relations’ Next Generation: Walking the Talk (video)
Professor Steve Quigley is a bit of a legend among past and present public relations students at Boston University, where he has been teaching for 12 years. His boundless energy, smarts, sense of humor, humility and passion for public relations … Continue reading
Posted in Industry & Current Events
Tagged authenticity, Boston, Boston University, career, Emily Wienberg, evolution, internship, interview, Morrissey & Company, new media, professor, PRSA, public relations, relevancy, Social Media, Steve Quigley, student, traditional media, transition, value, voice
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Perhaps there is a light at the end of the tunnel
(and what PR can do to help) Bloomberg reports that the number of job openings in the U.S. rose by 225,000 in September, the most in a month for the last three years. That may not seem like a lot, … Continue reading
Not So Free Speech: Top 5 Considerations for Your Brand’s Speaking Engagements
Alongside media relations, seeking out speaking forums and engagements for a company’s thought leaders have long been part of the PR practitioner’s toolbox. A good speaking engagement can elevate a company’s brand awareness, build credibility, and enlarge your network. With … Continue reading